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Communicating Via Email

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Communicating Via Email

In today’s market, we can all agree, the email is still alive and well. During 2020-2021, we saw an influx of communication on email due to the changing working field as a majority of the masses began to work from home. It’s a quick, concise way to send messages back and forth between the office and coworkers. Learn how to perfect your email technique with the steps listed below: 

  1. Subject Lines – As silly, or obvious, as it may seem – give your email a subject line! This gives the reader an accurate depiction of what your email is going to be about, the urgency of the email, and the ability to search for it again in the future when needed! 
  1. Use lists or bullet points – I think we can all agree, no one likes to read a long email. In fact, some people dread opening an email and seeing paragraph upon paragraph. To help, utilize lists or bullet points to create concise versions of the most vital information you’re communicating. Your coworkers will not only appreciate this, but they will find the email more meaningful to them and their work. 
  1. PROOFREAD! Proofreading is especially important when sending work related emails. Your boss, management, and other coworkers down the chain of messaging may come into contact with your email. To appear as polished as possible, it is best to proofread your emails prior to hitting that “send” button. It takes a few extra minutes, but you’ll thank yourself later! 
  1. Reading the room – Depending on your work culture, you can “read the room” in the sense of creating a tone for your email. Your tone can change from person to person to make your email more effective or personal depending on the situation. It is important to communicate concisely and with meaning when composing an email. Before sending an email, think to yourself, “What am I really trying to communicate? Did I accomplish that?” 
  1. Sign Off – Make sure you add a sign off at the end of the email! The specific “sign off” you select for the end of your message has the ability to create a tone for your email. Sign offs have even been proven to impact your response rate. There’s hundreds of ways to say “goodbye” in an email. Take the time to find your perfect sign off. 

In today’s market, we can all agree, the email is still alive and well. During 2020-2021, we saw an influx of communication on email due to the changing working field as a majority of the masses began to work from home. It’s a quick, concise way to send messages back and forth between the office and coworkers. Learn how to perfect your email technique with the steps listed below: 

When done correctly, emails are meant to be a quick, concise method of communication. Please contact us for further tips on copywriting and developing the perfect email tone for your brand!