At one point or another you’ve probably had to give a speech, run a pitch meeting, be a guest on a podcast, or present in front of a crowd.

Bet you were nervous, huh?

The fear of public speaking ranks in the Top 5 fears year after year. But we’re going to share a little secret with you: you can beat it!

It turns out that the way the body registers fear is almost identical to the way it registers excitement. The only difference is your own perception of the situation.

So if you get nervous around crocodiles then you have our permission to feel the fear. But if you’re in a situation like a job interview - just remember to tell yourself that you’re “excited” not afraid.

P.S. If you think this won’t work - talk to our Creative Director. She uses this technique all the time.

amy mertz in form creationsABOUT AMY
Amy Mertz is our Creative Director, StoryBrand Certified Guide, and copy writer. When not in the office you can find her chasing down her hilarious toddler, searching the land for great coffee and baked goods, or espousing the current books on her nightstand.